The Energizer

Resilient Insights for Work & Life

Featured Image

Subaru Builds Communities and People (PS… they also sell cars)

By Eileen McDargh - Monday, October 01, 2018

My sister recently sent me what she considers to be the best issue of a corporate/consumer magazine. Very little in it is about cars. Rather, it highlights projects and activities funded by the Subaru Foundation.

Here are some of the stories:

  • Samost Jewish Family and Children’s Service helps everyone from teems to seniors with job placement.
  • The Traveling Trainers teaches anyone who ventures outdoors to enjoy and “leave no trace”.
  • A wildlife educator and companion screech owl spread the word about saving animals in the Sierra Nevada.
  • Children’s museums around the country are teaching kids how to eat healthy.
  • Lastly, the cover story is about adopting “Winston”, an abandoned puppy and the value of rescuing and finding pets through shelters.

My sister concluded with this statement: “Makes me feel good about driving my car.”

Question: how many corporate magazines evoke these emotions in consumers?I have a feel the answer would be “few”.

 

 

Read More...


Featured Image

Ritz Carlton Has Gone To The Dogs!

By Eileen McDargh - Monday, August 14, 2017

If you have a 4-legged pooch and live anywhere near Laguna Niguel, CA, you might mark your calendar for August 24 and September 28 from 5-8 pm.It’s the cleverest bit of marketing I have seen in a long time AND there’s a good cause to boot! 

Read More...


Subscribe to My Blog!


Like My Blog?

Please share it!

Recents Posts


Categories



Archive


Tags

Intentions Dogs Mark Scharenbroich Stress Sustainability Bullying Spirit Sexual Harassment Family Trust Back To School waiting Employee Attitude civil discourse Meetings Happiness Adaptability Climate Change resiliency Women Politics Exercise Energizing Others Henry VIII WASP Reshaping the Brain Sheryl Sandberg work life balance Laughter Time Management cancer USAA Career Advice Office Celebrations women in leadership preresilience Fun Work Environment Idea Guns love Honoring Veterans Adventure U.S.A.A. Patriots Hurricane Irma Ownership Humor Jewish John Havlik The Last Jedi More Fun at Work Tornadoes in Texas John Blumberg Deloitte Corporate Culture Vacation Travel Gifts From The Mountain Volunteer Survive Sales Book Reviews St. Patrick's Day Breath Vegan Thanksgiving employees teams Persuasion LGBTQ Road Trip Sleeping Words Boston Marathon Radical Resiliency Optimism Soft Skills Bill Treasurer customer service Leadership Skills Disruption ecology Loneliness Charity Adam Grant coaching Loss Hurricane Harvey Listening Relationships creativity Multi-tasking Writing Humanity Marriage Arlington Cemetary Human Interaction Suddenly Single Networking Animals e-mail Conversation Nursing Change Spelling Bee Breathe conscience Children employee retention Environtment Yoga Energizing resilient organizations Aging Building Resilience Married Disrupt Voting Interview holidays Diversity Ecotourism Communication Technology gratitude Faith Empathy Art Energy Alzheimer's Play Your Resiliency GPS Strangers Christmas Branding goals earthquakes Mother's Day New Year resolutions Leaders Open Doors Book Superbowl Seder Eve Napping Siblings Connection resilient leaders angels Divorce Requisite Variety Postive Work Environment Burnout resilience Option B Motivating Others Positive Brain Repatterning Kindness Emotional Intelligence Social Media Learned Optimism John Mattone servant leadership Talk Ain't Cheap Book Speaking Walk For Hunger Feedback Content Generation Memorial Day Engaged Workers Depression